As a private label organization, you produce for brands. Although you are not in the lead for development for (brand) packaging, you do have an important controlling function. In addition, you are responsible for the production process and disruptions around the packaging immediately put extra pressure on your production process. Artwork Connect helps you work together faster, smarter and more efficiently around packaging.
In contrast to many A-brand producers, as a manufacturer of private labels, you are often working for many different brands. This automatically means that you are dealing with many different packaging and projects. Checking new packaging and delivering it to your suppliers (including printers) is often done through multiple departments. Feedback or questions often come in unstructured and maintaining an overview and insight is challenging.
The control process is often under time pressure and comparing and providing good feedback in terms of content is often difficult and time-consuming. At the same time, care is very important, because corrections are time-consuming and cost-increasing, especially if it is only discovered after production. So how do you ensure that feedback is collected through a streamlined process and that, in the controlling role as a PL party, you can provide your customer with timely and accurate input?
At the same time, you use the approved artworks in your production process. This means that you need an overview and insight into which packaging is in circulation. In addition, you want to be able to easily see which packaging contains a certain label or the impact of a cutting knife that changes due to changes in the production line. At the same time, you also want to keep a grip on the packaging that your supplier uses for their printing process. Is this the most current version and does the printed packaging comply with the data provided? Switching suppliers? This can only be done quickly and easily if you also have the data that the new supplier needs at your disposal.
With Artwork Connect, you get full control over the Design to Consumer (D2C) chain.
All steps are part of a clear, structured and standardized process. This makes it easy to collaborate and you are always up to date on progress. In addition, the collaborative structure ensures that no more versions disappear in the fog and you are rid of laundry lists of emails about the same subject. That saves time!
High-quality and complete data. Forget searching twenty different databases and browsing dozens of different versions. From now on, you'll find everything you need for your packaging and end product in one structured environment.
By working in a structured way from one environment, you save a lot of time and prevent unnecessary corrections due to miscommunication or ambiguities. In addition, you are always in control of which packaging enters the production process and you thus prevent mistakes that lead to failure costs.
Always be recognisable and consistent in your brand image, both online and offline. This has been arranged with Artwork Connect. You manage and unlock everything from one source and you can easily compare expressions. The result: no more different results across the various channels.
Controlling and distributing packaging is a lot faster with Artwork Connect because you store and edit all data and assets in one central environment. The resulting improved overview gives you 100% control over the packaging you use in the production process. In addition, you are supported with useful features, so that the control process is no longer a time-consuming and manual task. This way, you get feedback faster, more complete and clearer, and you are therefore a proactive partner for your private label customer.
At the same time, Artwork Connect allows you to store and view high-resolution packaging. A lot of searching through folders and emails to get the information and data you need is therefore a thing of the past. Because you also manage editable data in Artwork Connect and share it from 1 environment, you create much more control and independence towards suppliers. No more discussions about whether delivery was timely or whether the error was not already in the print, everything can easily be found via a secured timeline.
Of course, data and process safety is a top priority within Artwork Connect. After all, you want to prevent a safety leak from causing a huge disruption to the production process. Based on roles and rights, you can accurately determine who can see and edit which artworks. For example, packaging only goes out when all involved and authorized employees are satisfied with the end result.
The result is impressive: a beautiful visual representation and insightful structure for a short and dynamic chain.
— Frank Derksen, purchasing manager at Group of Butchers
In Artwork Connect, you go through a number of steps that ensure that you can get started quickly and independently.
In this phase, we frame the process. Who is all involved in designing and rolling out the packaging? And what are the goals and the intended end result?
The next step is to properly capture and organize the entire design-to-consumer process. Possibly migrating important data from other sources to Artwork Connect is also part of this.
Of course, it's important that your employees get to know Artwork Connect. They must be comfortable working with and in the system. That is why we train all users so that they can make optimal use of the many useful features of Artwork Connect.
Are your employees and organization familiar with Artwork Connect? Then it's time to start designing! Of course, you can always rely on an expert help desk even in the usage phase.
Getting started with Artwork Connect? Then count on a process that, from control to deployment, is fast, complete, efficient, safe and with few failure costs. The lead time and time-to-market are getting shorter, while you always have insight into the packaging that runs across your production lines. Thanks to the automated, clearly structured workflows and handy tools, you can eliminate many manual and error-prone actions. The end result is being able to switch faster, better and more flexibly with customers and suppliers.
Do you have any questions or want to discover Artwork Connect with your own eyes? Then feel free to contact with us Sun!
Artwork Connect success stories that create impact within the organization.
From a cumbersome working method to a system that supports the logistical process much more efficiently.
The ability to store and manage all brand information from one place with access to your own data.
A streamlined way of working where a beautiful visual representation provides structure to the short and dynamic chain.
The packing of your product is an important ambassador to your brand, both on the shelf and online. You must have the free possession of your data in order to be able to work fast and effectively. Your data is yours. Artwork Connect is the solution that puts you in control of your data and processes at every step, from idea to introduction.