Working on developing your own brand
Unlike many A-brand manufacturers, you as a private-label manufacturer often work for many different brands. This means automatically that you are dealing with a lot of different packs and projects. Checking new packs and delivery to your suppliers (such as printing houses) often takes place via multiple departments. Feedback and questions are often received in an unstructured way, and keeping track of and having insight into the situation is a challenge.
The checking process is often compromised by time pressure, and comparing and providing specific feedback is often difficult and time-consuming. Besides, accuracy is very important, as corrections are time-consuming and cost-increasing, especially when errors are detected after production. How can you ensure that feedback is collected via a streamlined process and that you can provide your customer with input in a timely way and correctly in your controlling role as a private-label party?
You also use the approved artworks in your production process. This means that you need insight and have to keep track of the packs that are being used. For instance, you want to be able to see at a glance which packs have a specific certificate or what impact a cutting die has that is changed because of adjustments to the production line. You also want to keep a grip on the packs your supplier uses for its printing process. Is this the latest version, and is the printed pack in conformity with the data that has been submitted? Switching suppliers? This can only be done quickly and easily, if you also have the data at your disposal which the new supplier needs.